Honda Named 'Best Value Brand' for Fifth Time in KBB.com's 2016 Brand Image Awards
Honda Named 'Best Value Brand' for Fifth Time in KBB.com's 2016 Brand Image Awards
New-car shoppers have once again recognized the Honda brand (automobiles.honda.com) as the 'Best Value Brand' in Kelley Blue Book's 2016 Brand Image Study. This marks the fifth year that Honda has received the award, as decided by non-luxury shoppers. "This Best Value Brand award from KBB validates the efforts of Honda engineers and our dealers to offer our customers products with high levels of quality, reliability and value," said Jeff Conrad, senior vice president and general manager of the H...
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